PG client NFFTY doubles attendance at this year’s festival!

May 7th, 2010
You know what’s awesome?  Using the power for good — and this year, posterGIANT helped National Film Festival for Talented Youth (NFFTY) double its attendance for the fourth straight year!

National Film Festival For Talented Youth - NFFTY - Wildposting<br /><br />
Guerrilla Marketing Campaign Seattle posterGIANT

The folks at NFFTY are forward-thinkers who needed a marketing solution that worked and wouldn’t break the bank. We helped them reach their audience — a group that skews young and alternative — while utilizing resources in the most effective way possible.

We were the only marketing tool in NFFTY’s quiver. It was a bold move on their part, but we appreciate their trust and it paid off substantially.

Another flawless victory — and another perfect alliance.  We’re looking forward to upping the ante next year!

Check out NFFTY's Newsletter

National Film Festival for Talented Youth – NFFTY – Makes an Important Choice

April 20th, 2010

 

There are plenty of ways to get the word out about your event,

 
but the National Film Festival for Talented Youth (NFFTY) chose just one this year — guerrilla marketing through posterGIANT.
 
National Film Festival For Talented Youth - NFFTY - Wildposting Guerrilla Marketing Campaign Seattle posterGIANT
 
In only three years, NFFTY has become the most influential film festival and support organization for filmmakers 22 and under.  This year’s festival — based in Seattle — will be screening a record-breaking 190 films from 33 states and 16 countries. “It’s going to be a fantastic festival for film lovers of any age,” says NFFTY founder Jesse Harris.
 
So why did NFFTY choose to put all its eggs in posterGIANT’s basket?
 
“We have a very youthful audience so alternative marketing like wildposting and such has worked well for us,” says Harris. “Guerrilla (marketing) is just different and fits with our audience and festival. We basically did no other paid advertising this year. We got a lot of people saying they saw the posters in streets and in retail, so I think it definitely works.”
 
posterGIANT is a proud sponsor of NFFTY, as well as the proud executor of its campaign — a customized combination of wildposting and a targeted retail campaign.
 
 

Pro-Bono? Or Perhaps “Pro-Bonobo”

April 13th, 2010

 

chimpanzee sanctuary benefit campaign posterWe’re well aware of the irony (or synergy) of a guerrilla (y’know – sounds like “gorilla”) marketing company helping raise money for a chimpanzee sanctuary — but you’d be a chump if you didn’t want to help these chimps!
 
These chimpanzees are refugees from the entertainment and biomedical testing industries and they need your help.
 
June 13 is the second anniversary of the arrival of the Cle Elum Seven to Chimpanzee Sanctuary Northwest (CSNW) as well as a celebration of Negra’s birthday. In honor of that, CSNW is in the middle of a fundraising effort that — in addition to other things — would replace three caged windows in the playroom with chimp-proof glass.
 
Look at sweet Negra on the poster.  Doesn’t she deserve a birthday present?
 
We’re proud to be conducting a pro-bono street-level campaign on CSNW’s behalf.  Now it’s your turn to step up to the plate!
 
For more info on how to donate: YOU CAN HELP FUNDRAISE

The Hold’em For Heroes Poker Tournament Was a Success For Non-Profit Operation Ward 57

March 30th, 2010

Another successful fundraiser. President of posterGIANT Doug Cox, also serving on the Operation Ward 57 Board of Directors sends his gratitude to all those who gave support to this event.

And here’s the official word:

“I would like to take a minute to sincerely thank all of those who were involved in the “Hold’em for Heroes” poker event held on March 25th at the COB Basra USO. I am amazed at the amount of support that was given. We raised over $2800.00 in support of Operation Ward 57. This is an incredible accomplishment and will, without question, greatly improve the quality of life of our fellow Service Members currently recovering on the ward.”

CHRISTIAN HAMILTON
SSG, USA

Longest Running Tattoo Convention in the World

March 30th, 2010

You like tattoos?

Slave to the Needle is proud to be hosting the 31st Annual National Tattoo Convention and posterGIANT is stoked to be getting the word out.

It’s the longest running tattoo convention in the world. This year’s event will be taking place right here in Seattle at the Doubletree Seattle Airport Hotel.

April 14th-18th 2010. Saturday and Sunday (17-18th) are open to the public, and admission is only $10. Under 18 is free if accompanied by paying adult. Walk-ins are welcome.

If you want to get tattooed, it is recommended that you contact the artist regarding an appointment prior to attending the event. Seminars, banquet, welcome party, and contests are available to ALL registered guests, and registration is open to the public.

Don’t think. Just look at that empty slate on your skin and imagine the possibilities. Then make your dream come true.